business opportunity from moving 20% of plastic packaging to reuse
The Ellen MacArthur Foundation’s estimate of the market for refill, return and reuse models.
- Value
- US$10bn
- Unit
- US$
- Data year
- 2019
- Trend
- Not applicable
- Source name
- Ellen MacArthur Foundation, Reuse – Rethinking Packaging, 2019
- Confidence
- Evidence: Medium
- Caveat / scope
- Top-down market estimate, not a saving to any one company.
- Verified on
- 23 September 2026
Sources last verified 23 September 2026. Page updated 23 September 2026. How we check sources